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Official Guide July 2026

How to brief an AI model for your campaign

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ViralModel Official Guide

How to brief an AI model for your campaign

A good brief gets you better content faster. Learn how to communicate deliverables, style, and expectations to AI model creators.

Introduction

When you hire an AI model creator through the marketplace, the quality of your results depends heavily on your brief. A clear, specific brief means fewer revisions and better content.

How to Use

Brief: 5 photos (1:1) + 1 video (9:16)

01

Define deliverables

Specify exactly what you need: number of images, videos, or talking videos. Include formats (9:16 for Reels, 1:1 for feed, 16:9 for YouTube).

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02

Describe the style

Reference the creator's showcase samples you liked. Use their Signature Spaces if available. Attach a mood board or reference images.

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03

Specify the product

Provide a clean product photo and describe how it should appear — in hand, on a table, being applied. The clearer the product context, the better the composite.

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04

Set budget and timeline

State your budget range and deadline upfront. Creators can accept, counter, or decline — transparency saves everyone time.

Reference their work

Instead of describing a style from scratch, point to 2–3 pieces from the creator's showcase and say 'like this, but with my product'. It's the fastest path to alignment.

Video Guide

Full walkthrough video coming soon

Samples

See what this tool creates

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Sample 1

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Sample 2

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Sample 3